Alongside the Crowdfunder team, our goal was to raise awareness of the platforms’ project and initiatives that encourage a fairer approach to community fundraising in the UK.
This included social media campaigns such as ’More than Just Giving’ – a 100% FREE direct-to-charity fundraising service and a (not so) subtle nudge at the competition. And ‘Pay It Forward’ – a scheme where each pound pledged helped small businesses or community projects recover from the financial hardship caused by the COVID-19 crisis.
In 2021, we collaborated with Crowdfunder and Bull & Wolf to bring a collection of seven wonderful projects (which emerged during the pandemic) to life – ‘We Have a Way’ was their first TV ad and featured a voiceover from Eddie Izzard – a keen supporter of Crowdfunder.
Working closely with the team, we’ve been inspired by the ideas and stories that Crowdfunder gives a voice to. And we’ll continue to support them and raise awareness of the many projects and initiatives that come to the platform.
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